Outline — websites, custom software and marketing campaigns for businesses
Strategy, websites and campaigns — outlined with intent, then built to move your business.
- 01Websites
- 02Custom software
- 03Marketing campaigns
Outline at Berkeley — Team
Websites people remember.Software your team runs on.Campaigns measured in replies, not impressions.
A team of UC Berkeley students. We draw the outline with you, then design and build the thing: from a one-page site to an outreach engine that sends a thousand emails a day.
Selected work
Seven live sites. All of them yours to click.
Services
Three things we make.
Websites
Designed from a blank page, built by hand, launched fast. Seven live sites and counting.
02Custom software
Tools built for one business only: outreach engines, ledgers, intake portals. Yours to run, not to rent.
03Marketing campaigns
UGC, Meta and Google campaigns with a creative matrix and a weekly cut of whatever isn’t working.
Process
Outline first. Then build.
- Step 01:
Brief
What does the business do, who is it for, what needs to change.
- Step 02:
Outline
Structure, content and behaviour on one page before any pixels.
- Step 03:
Build
Design and engineering together, in the open, with real content.
- Step 04:
Launch
Ship, measure, then keep improving what the numbers say.
Sources
J. G. Howard, study for Sather Tower, 1903. Environmental Design Archives, UC Berkeley. Public domain.Carol M. Highsmith, Sather Tower, 2012. Library of Congress. Public domain (retouched).Team
A team of UC Berkeley students with a steady hand.
We design and engineer together, as students at UC Berkeley. Every project starts as an outline on a single page and ends as something you can point to.
About the teamReady when you are.
One call, then an outline on one page.